Jon Vlassopulos, the previous Roblox VP, World Head of Music, has joined the advisory board of Dubit, a UK-based video games designer for the metaverse.
Vlassopulos left his function at Roblox on the finish of April, however has stayed on as an advisor on the platform.
Dubit is described as “one of many largest builders of metaverse video games, experiences, and occasions for manufacturers”.
The corporate’s clients embody the likes of Nickelodeon, UEFA, The Grammy’s and Disney.
Dubit additionally runs the Metaverse Gaming League, claimed to be the primary esports league within the metaverse.
Vlassopulos joins Dubit after nearly three years at Roblox, the place he led music initiatives.
Digital concert events produced by the platform underneath Vlassopulos’ management included occasions from artists like Lil Nas X, Twenty One Pilots, David Guetta, and 24KGoldn.
In line with press assertion saying Vlassopulos’ appointment to Dubit’s advisory board, these concert events “reached and engaged over 100 million individuals” globally.
Dubit lately created digital experiences for the BRIT Awards and the Grammys, and featured digital performances from UK artist Pink Pantheress and Camilo.
Vlassopulus will work with Dubit in a senior advisory capability on future metaverse methods, says the corporate, and can help its partnerships with manufacturers, publishers, artists, and metaverse platforms.
“Jon’s relationships, unrivalled expertise and inventive manufacturing experience might be a useful a part of our ongoing technique.”
Matthew Warneford, Dubit
Matthew Warneford, CEO and Co-Founding father of Dubit, mentioned: “We’ve had the pleasure of working carefully with Jon and his staff on a number of events over the previous couple of years, and we’re thrilled he has chosen to affix our Advisory board.
“Jon’s relationships, unrivalled expertise and inventive manufacturing experience might be a useful a part of our ongoing technique to assist forward-thinking manufacturers, artists and occasions activate within the metaverse”
“Dubit’s means to create experiences for this new medium that strengthens bonds between followers, manufacturers and artists is among the many greatest within the enterprise.”
Jonathan Vlassopulos
Jonathan Vlassopulos, added: “Dubit grew to become a trusted associate throughout my time at Roblox delivering entertaining and immersive digital experiences for our music and model companions.
“The fantastic thing about the metaverse is its energy to achieve and have interaction huge world audiences which can be unreachable on different platforms and in the actual world.
“Dubit’s means to create experiences for this new medium that strengthens bonds between followers, manufacturers and artists is among the many greatest within the enterprise.
“I’m trying ahead to working with them to assist conceive and activate many extra iconic digital occasions and experiences on platforms like Roblox.”
In January 2021, Warner Music Group entered into a $520m Collection H funding spherical in Roblox’s proprietor, Roblox Company.
Roblox went public on the New York Inventory Change in March 2021, reaching a $41 billion valuation.
2021 additionally noticed Roblox shut offers with BMG, Sony Music Leisure, the Nationwide Music Publishers Affiliation and Electrical Daisy Carnival producer Insomniac.Music Enterprise Worldwide