When Warner Music Group confirmed its acquisition of 300 Leisure for $400 million late final 12 months, the corporate additionally confirmed that 300’s chief, Kevin Liles, was – beneath Warner’s roof – to be appointed Chairman & CEO throughout each 300 and Elektra Music Group.
Elektra Music Group was a frontline label group in New York launched by WMG in 2018, housing labels like Fueled By Ramen, Roadrunner Information, Low Nation Sound, DTA Information, and Public Consumption.
Now Elektra Music Group is not any extra, with its constituent elements this week folded into 300 Elektra Leisure – 3EE – an all-new frontline label group at Warner, led by Liles as Chairman & CEO.
What was Elektra Music Group is now Elektra Leisure, and continues to be led by Co-Presidents Mike Easterlin and Gregg Nadel, who report back to Liles throughout the 3EE construction.
The opposite half of that 3EE construction is 300 Leisure, overseen by its newly appointed Co-Presidents Rayna Bass and Selim Bouab. Bass and Bouab additionally report into Liles.
Warner stated in a press launch this week: “Below the umbrella of 3EE, each 300 and Elektra will keep their unbiased identities and cultures.”
Nevertheless, a 3EE “central hub of experience” will now be established, stated Warner, which is able to “deliver collectively the deep information and large expertise spanning the 300 and Elektra groups”.
The manufacturers that now sit inside 3EE embrace 300, Elektra Information, Fueled by Ramen, Roadrunner, Low Nation Sound, DTA Information, Public Consumption, Younger Stoner Life Information, Sparta, and 300 Studios.
The emblem for 3EE combines parts of each 300 and Elektra Leisure, together with 300’s signature pink “3” and the stacked Elektra Leisure brand (see beneath).
“Each single model inside 3EE was born as an unbiased, entrepreneurial label made up of music-lovers who take dangers, break guidelines, and disrupt tradition,” stated Liles.
“The mission of 3EE is to reimagine our price proposition to artists and artistic companions globally.
“We gas the spirit of our labels’ identities by the creation of powerhouse model administration groups that span genres and cultures. Our individuals are handpicked as a result of all of them reside what they work and love what they do.
“Each label throughout the 3EE household is pushed by a singular viewpoint and objective, and, on the similar time, all of them profit from our years of collective experience, knowledge, and affect. We name this #BiggerFamilyBusiness.”
“The mission of 3EE is to reimagine our price proposition to artists and artistic companions globally.”
Kevin Liles, 300 Leisure
“From the day we walked within the door at 300, we’ve been on a mission to signal unique artists and nurture a model that stands out from the group,” stated Bass and Bouab.
“Mike, Gregg, and the Elektra group share our artist-first philosophy, and the mix of our corporations creates an thrilling, collaborative atmosphere the place artists throughout the musical spectrum might be something and obtain every little thing.”
“From Elektra to Fueled by Ramen to Roadrunner and all through our label household, we’re outlined not by one single id, however by a collective of distinctive manufacturers,” stated Easterlin and Nadel.
“We’re very excited to be becoming a member of forces with Kevin, Rayna, Selim and all the 300 group to construct an organization that nurtures genuine artists, songs, and visions from conception to international greatness.”Music Enterprise Worldwide