Lengthy-time Atlantic Data government Dionnee Harper is becoming a member of Warner Data as Government Vice President of Advertising and marketing & Artist Improvement, efficient September 15.
The extensively revered government is presently Senior Vice President, Head of Advertising and marketing at Warner Music Group sister label Atlantic Data.
In line with the press launch saying Harper’s appointment, Mark Flaherty, Warner Data’ present EVP, Head of Advertising and marketing, has determined to depart the corporate. He’ll stay in his publish till Harper’s arrival this fall.
In her new publish, Harper will oversee Warner’s advertising technique throughout all genres, whereas working carefully with the corporate’s varied departments.
She is going to relocate from New York to the label’s Downtown Los Angeles headquarters and report back to Warner Data Co-Chairman and COO Tom Corson.
Right this moment’s information follows different Warner Data’ A&R strikes late final 12 months, with Karen Kwak named Government Vice President/Head of A&R at Warner Data in October and Steve “Steve-O” Carless appointed President of A&R in September.
Over the course of her profession, Harper has labored carefully with artists similar to Charlie Puth, Kevin Gates, Kehlani, B.o.B, Flo Rida, and lots of extra.
She additionally served as Atlantic’s main liaison with Mike Caren’s APG label.
Atlantic says that Harper has performed a key function in shaping its Black Music division and the label additionally says that she has been “an influential information and mentor to the following era of Atlantic executives”.
Harper has spent her total 22-year profession with Warner Music Group, and along with her new appointment at Warner Data, she can have labored in any respect three of the corporate’s frontline labels.
Proper out of school, she joined Elektra Leisure Group as in intern in 2000.
Only a month later, she was employed as an assistant within the label’s City/Mixshow Promotions Division.
In 2004, when Elektra merged with Atlantic Data, she grew to become City Advertising and marketing Coordinator, climbing the ranks to Product Supervisor, Senior Director, Vice President, and her present SVP publish.
Alongside the information of Harper’s appointment, it was introduced that Chris Atlas, Warner’s EVP, City Music & Advertising and marketing, who not too long ago relocated to New York Metropolis, shall be taking over a brand new function on the label, to be revealed within the close to future.
“Dionnee is a real advertising celebrity, and her wide-ranging creativity, deep expertise, passionate dedication, and closeness to tradition will make her a implausible addition to the group.”
Tom Corson, mentioned: “Dionnee is a real advertising celebrity, and her wide-ranging creativity, deep expertise, passionate dedication, and closeness to tradition will make her a implausible addition to the group.
“She’ll work with Aaron and me to evolve the identification of the label and unify our advertising technique throughout all genres below one excellent chief. Dionnee has completed an outstanding job at Atlantic and is beloved by her artists and colleagues, so I need to thank Julie Greenwald for serving to us deliver her on board.
“We’re trying ahead to saying an thrilling new management function for Chris, who’s made distinctive contributions to our success. I additionally need to thank Mark for his nice work with us over the previous 5 years, and we want him all the most effective sooner or later.”
“It’s an unbelievable alternative to work with their implausible artist roster and discover each avenue to embed their music within the tradition and produce it to the followers.”
Dionnee Harper, mentioned: “I’m tremendous excited to be becoming a member of Tom, Aaron, and the entire Warner Data group.
“It’s an unbelievable alternative to work with their implausible artist roster and discover each avenue to embed their music within the tradition and produce it to the followers.
“It’s not straightforward leaving all my great colleagues and artists at Atlantic, however I’m very joyful to be staying throughout the WMG household, the place I’ve spent my entire profession.
“I need to thank Julie and Mike Kyser for his or her superb steering that acquired me to this life-changing second, and Max Lousada for his enthusiastic help. I’m trying ahead to taking every part I’ve realized through the years and serving to deliver the nice Warner label to new heights.”Music Enterprise Worldwide
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