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content="#ffffff"/><meta data-react-helmet="true" name="description" content="The startup&#039;s proprietary fit technology is touted to pinpoint a better fit for customers, leading to less surplus. Through the brand’s preliminary style quiz, customers can inform their personal stylists curate a selection of clothing perfectly suited for specific wants and needs."/><meta data-react-helmet="true" name="keywords" content="startup year one, startup founders, new startups, young startups, startup funding, startup CEO, startup vc, startup venture capital, startup brands, startups founded in 2020, startups founded in 2021, startups founded in 2019, female startups, BIPOC startups"/><meta data-react-helmet="true" property="og:url" content="https://fortune.com/2022/07/24/startup-year-one-short-story-clothing-subscription-box/"/><meta data-react-helmet="true" property="og:type" content="article"/><meta data-react-helmet="true" property="og:title" content="The clothing subscription service built just for petites"/><meta data-react-helmet="true" property="og:description" content="Meet the StitchFix just for petites."/><meta data-react-helmet="true" property="og:site_name" content="Fortune"/><meta data-react-helmet="true" property="fb:pages" content="56501027948"/><meta data-react-helmet="true" property="og:image" content="https://content.fortune.com/wp-content/uploads/2022/07/CEO-Isabella-Sun.jpg?resize=1200,600"/><meta data-react-helmet="true" property="og:width" content="1024"/><meta data-react-helmet="true" property="og:height" content="683"/><meta data-react-helmet="true" name="twitter:card" content="summary_large_image"/><meta data-react-helmet="true" name="twitter:title" content="The clothing subscription service built just for petites"/><meta data-react-helmet="true" name="twitter:description" content="Meet the StitchFix just for petites."/><meta data-react-helmet="true" name="twitter:image" content="https://content.fortune.com/wp-content/uploads/2022/07/CEO-Isabella-Sun.jpg?resize=1200,600"/><meta data-react-helmet="true" name="twitter:url" content="https://fortune.com/2022/07/24/startup-year-one-short-story-clothing-subscription-box/"/> <link 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